Scoping: which data Phone Number Database belongs to an experiment? To get these valuable insights, you can use a web analytics package, such as Google Analytics or Adobe Analytics. However, making experiments Phone Number Database measurable is not easy you quickly make mistakes. Unfortunately also with the standard integrations. These errors often have to do with the application of scoping. In the context of Phone Number Database experiments, scoping mainly has to do with the question: which data belongs to an experiment? The intention is that the interactions a user has, from the moment the user enters an experiment to the end of an experiment, is linked to that particular experiment.
That way you have the Phone Number Database purest data. To achieve this, you need to collect the data in the right way. Unfortunately, this often doesn't happen with the standard integrations between A/B testing packages and Phone Number Database web analytics packages. Also read: Google AdWords: experimenting with the new Labs in 10 steps This is easiest to explain with an example. Examples of measurement and Phone Number Database interaction during a/b testing. In the example above, a user visits the website on Monday and Tuesday. On Monday, he will visit the example.nl/service page and end up there in experiment.
He then returns on Tuesday and he Phone Number Database enters experiment 2C on the example.nl/categorie page. A page view is measured by default on every page. In addition, the A/B test package sends an event Phone Number Database the moment a user enters an experiment. Analyze A B testing with segments or dimensions In web analytics packages, you can now analyze this data in two ways: using segments or Phone Number Database dimensions. The application of segments and dimensions is based on the scope of data. The scope of data indicates which interactions are linked to the value of a dimension.