Appeal to your fanbase with customer retention email Customer loyalty is the key to a successful e-commerce business. Customer retention is the most powerful way to increase revenue. In fact, 61% of businesses said the majority of their revenue came company employee list from repeat customers , with regular buyers spending 67% more than new customers. If you have a customer loyalty or rewards program, shout it from the rooftops. Here are some ideas on how to crush customer retention email.
Keep customers informed of their proximity with the redemption of a reward Create a promotion to help customers progress through your rewards program company employee list Let customers know how they can earn additional rewards Here's a fun customer retention email from Hollister. Get customer insights with survey email Successful email marketing is about understanding your customers and creating messages that will resonate with them. Sometimes the best way to find out what your customers want is to ask them.
Here's the most important high-l eve tip for survey emails: Send regular Customer Satisfaction Survey (CSAT) emails Ask for Net Promoter Score ratings right after important customer interactions Automate an email to request a product review 24 hours after a company employee list purchase You will also want to send emails asking for product reviews. Here is an example of how World Market works. 8. Recover Lost Purchases with an Abandoned Cart Email Flow It's safe to say that the cart abandonment flow is the most critical series of emails to send for eCommerce stores.