As an influencer, if you just provide some kind of external stimuli to users, they can easily get fatigued; but if you let them do something on their own and get feedback, it’s much better. Does executive email list the internet celebrity e-commerce model have a future? "Why do you think you are so hot all of a sudden?" "I think Weibo has given me a good platform. It allows us ordinary people to be transparent and become KOLs." On the 20th anniversary of Sina last executive email list year, Zhang Dayi made such remarks. For her, she does have enough reasons to be grateful to Weibo, because all stories begin here.
In 2014, Weibo, which is trying to open up third- and fourth-tier cities, decided to support small and medium-sized bloggers in vertical fields such as fashion, beauty, and executive email list tourism, and established an e-commerce business department to build a micro-e-commerce system with Ali. V Zhang Dayi, who has 250,000 followers and only over 100 comments on a single Weibo, just happened to hitch a ride at this time, and her client, the executive email list top ten e-commerce company "Libelin" in Taobao Market (the predecessor of Ruhan) ) and opened the first Taobao store.
My Happy Wardrobe". After Zhang Dayi's store opened, he initially explored the basic operation mode of the online celebrity store C2B, namely "photographing of sample executive email list clothes - feedback from fans - printing and production - putting on Taobao". The launch of the entire product gave fans a deep sense of participation. After cultivating both social media and e-commerce for half a year, at the end of March 2015, Zhang Dayi's total number of fans reached 3 million, 12 times that of the original. Her Taobao store also earned 300 million in 2015, even more executive email list than Fan Bingbing's income of 21 million US dollars that year, which amazes both inside and outside the circle. Zhang Dayi's surge in cargo volume is not an exception.